Kourtney Kardashian Barker has partnered with boohoo delivering two capsule collections which features the brand's first foray into vintage! All the vintage product in the collection has been hand selected at our Barnsley HQ from thousands of second hand products that were destined for landfill.
The collaboration has been created in tandem with a journey of investigation into opportunities for creating a more sustainable fashion future. The year-long project started with design meetings, where Kardashian Barker posed questions about the possibility of using the partnership to discuss the challenges of sustainability in fashion and help people make more informed choices.
In the series, Kardashian Barker works to dig under the surface of the industry, speaking with experts who help her and the audience, form a better understanding of the challenges and opportunities. The audience will hear from specialists in worker welfare, human rights, textile waste, upcycling, resale and vintage fashion.
Some of Boohoo’s team popped by to our South Yorkshire warehouse to film for their content series. They chatted to our team of skilled product graders and sewers about how we selected, repaired and processed the vintage leather jackets and t-shirts for the collection- stay tuned for this video!
The collection launches on the 13th September at New York Fashion Week.